TOP-FLIGHT TEAMS

People often reduce commercial development to the art of making appointments. For Backteam, commercial development is, first and foremost, to look objectively at the business and its organization. It is to identify its strengths and weaknesses, and to challenge its organization and its development strategy, in order to increase its potential and market it in a relevant way. Backteam develops tailor-made strategies which allow clients to identify and work with their audience, recognize their needs and obtain new financing. Our best tools for achieving this are our knowledge of product and service markets and our ability to adapt our approach to their environment, their needs and their operating rules. For Backteam, commercial development is the art of appealing to your target audience by constructing dialogue around your strengths and your uniqueness. This dialogue uses your brand image to gain the support of your potential customers and uncover new business prospects.

Michael F.

Director General of Backteam